FAQs – Frequently Asked Questions

I translate and transcreate from English, French, Italian, and Portuguese into Spanish (my native language).

For projects requiring other language pairs (such as Spanish to English, or additional languages), I collaborate with a trusted network of professional translators and can coordinate multilingual projects for you.

I don’t translate into English myself, but I work with trusted English translators in my network. If your project requires Spanish to English translation, I can coordinate this for you and ensure quality throughout.

Beyond translating individual projects, I help organisations build sustainable multilingual communication strategies. This includes:

• Creating style guides for Spanish content
• Developing inclusive and plain language frameworks
• Auditing existing Spanish content for consistency and cultural appropriateness
• Advising on which content needs professional translation vs localisation vs transcreation
• Building brand voice guidelines across languages

Think of it as the strategic layer that makes all your Spanish communication work together cohesively.

Yes! I collaborate with a trusted network of professional translators for additional language combinations and can coordinate multilingual projects for you.

I also work with DTP specialists, graphic designers, and other language and content professionals to provide comprehensive language solutions when needed.

I bring 20 years of sector-specific expertise, cultural sensitivity, and strategic thinking to every project. I understand your and your audience’s language, your values, and what makes your sector unique.

You get content that’s culturally appropriate, strategically sound, and genuinely connects with Spanish audiences, plus full accountability for results and strategic decisions that take care of your reputation.

It depends on the project scope and complexity. Let’s look at a few examples:

• Product description translation (20-30 items): 3-5 working days
• Transcreation campaign (slogans, ad copy): 3-5 working days
• Web/App localisation (5-7 pages/screens): 1-2 weeks
• Annual report or white paper (30-50 pages): 2-3 weeks
• Blog posts or social media content (5-10 pieces): 1 week

I’ll give you a clear timeline during our first coffee chat. If you have an urgent deadline, let me know—I can sometimes accommodate rush projects.

Sometimes! It depends on my current workload and the scope of your project. If you have an urgent deadline, reach out and we’ll find the best solution for you.

You might not need to translate everything, and that’s where strategy comes in.

During our free discovery call, we’ll identify:

• Which content drives the most impact (translate this first)
• What can stay in your source language
• Smart phasing: prioritise high-impact pages now, expand later

I specialise in helping organisations with limited budgets maximise their investment. As a member of Madrid’s social and solidarity economy, I understand budget constraints, and I’m ready to help you achieve your goals sustainably.

Book a free call and we’ll create a plan that works for your budget.

My process has four steps:

1. First coffee
   We talk about your project, your goals, and your audience. I ask the questions that help me understand what you need translated and why it matters.
2. Immersion
   I dive into your brand voice, your materials, and the cultural context of your audience. This is where I become fluent in your story.
3. Creation
   I craft your content, whether that’s transcreating a campaign, writing original copy, or translating with cultural adaptation. This is where heart meets precision.
4. Final touches
   We review everything together. I welcome your feedback and suggestions, and make sure the final version feels, looks and reads absolutely perfect.

I include revision rounds to ensure the final version feels just right. The scope depends on project complexity, and we’ll agree on this upfront as part of our transparent process.

This is a collaborative process where your feedback shapes the outcome and I’m committed to delivering Spanish content you’re proud to use.

Yes, absolutely. Confidentiality and privacy are fundamental to how I work.

All your project details, briefs, and content are treated with complete discretion and respect. I’m happy to sign NDAs and any other confidentiality agreements your organisation requires.

While I specialise in ethical, sustainable, and social impact organisations, I’m open to discussing projects outside these areas if there’s alignment with my values and expertise.

Let’s talk about your project and see if we’re a good fit.

I’m a native Spanish speaker based in Madrid with deep cultural fluency in Spain.

If you need to adapt your content to any Latin American markets, I can connect you with the right professional from my network. During our discovery call, we’ll discuss your target audience to ensure that your Spanish content resonates with the right cultural context and values.

Yes, depending on the sector. My specialisations include:

• Sustainability terminology (GOTS, Fair Trade, circular economy, regenerative fibres)
• Social justice and human rights language
• Tourism and hospitality content
• Cultural and educational materials
• Vegan and plant-based terminology

For highly technical content outside my areas (medical, legal, engineering), I can connect you with specialised translators in my network.

For our first call, it helps to have:

• Project scope: What needs to be translated/written
• Target audience: Who will read/watch/listen to this
• Goals: What do you want this content to achieve
• Timeline: When do you need it
• Brand materials: Style guides, previous translations, brand voice docs (if available)

Don’t worry if you don’t have all this or don’t know where to find it. We’ll figure it out together during our discovery call.

Many clients come to me unsure whether they need translation, transcreation, copywriting, or strategy.

That’s exactly what our free discovery call is for: to understand your goals, your audience, and what will work best for your project. I’ll recommend the right approach and explain why.

No jargon, no pressure, just clarity.

Yes! I’m based in Madrid and happy to meet for coffee in person if you’re in town (or nearby!).

For clients outside Madrid, I work remotely via your preferred platform.